MAD MEDIA welcomes Te Matatini o Te Kāhui Maunga 2025 to New Plymouth, Taranaki

MAD MEDIA is thrilled to welcome the Te Matatini o Te Kāhui Maunga 2025 to New Plymouth, Taranaki.

This biennial festival, scheduled from 25 February to 1 March 2025 at Pukekura/Bowl of Brooklands, is the largest celebration of traditional Māori performing arts globally. With 55 kapa haka groups set to compete for the National Champion title, it’s a significant showcase of cultural heritage that promotes social well-being and revitalizes te reo Māori. Attendees can look forward to engaging experiences that connect families while enjoying authentic performances. Lookout for the event ads on MAD Media's extensive New Plymouth digital billboard network. MAD is proud to help enhance the festival's visibility and celebrate its vibrant essence through various media platforms.

Overview of Te Matatini o Te Kāhui Maunga 2025

Te Matatini o Te Kāhui Maunga 2025 is an exciting festival that showcases the richness of Māori culture through traditional performing arts, particularly Kapa Haka. This biennial event is set to take place from 25 February to 1 March 2025 at Pukekura/Bowl of Brooklands in New Plymouth, Taranaki. As the largest celebration of its kind globally, it will feature a record 55 kapa haka groups competing for the title of National Champion. The festival not only highlights the artistry of Māori performing arts but also plays a vital role in promoting the Māori language and fostering community connections. With an expected attendance of around 75,000 people, the festival will include a welcoming ceremony, qualifying competitions, and a finals day, ensuring a vibrant atmosphere filled with cultural pride and celebration.

Historical Journey of Te Matatini Festival

Te Matatini Festival originated in 1972 as the New Zealand Polynesian Festival, showcasing 17 kapa haka groups to an audience of 5,000. Over the years, it transformed into a cornerstone of Māori culture, growing in both scale and significance. By 2025, it will feature a record 55 groups, reflecting the festival's evolution into the world's largest celebration of traditional Māori performing arts. This growth signifies not only the increasing popularity of Kapa Haka but also the festival's role in revitalizing Māori culture and language. Historically, the event has served as a platform for Māori communities to unite, celebrate their heritage, and engage with audiences of all ages. This journey highlights how Te Matatini has become a vital expression of identity, artistic excellence, and community spirit.

Event Details and Key Dates

The Te Matatini o Te Kāhui Maunga 2025 festival will take place from 25 February to 1 March 2025 at the iconic Pukekura/Bowl of Brooklands in New Plymouth, Taranaki. This festival, dedicated to traditional Māori performing arts, will kick off with a welcoming ceremony (Pōwhiri) at 10 am on 24 February 2025 at Yarrow Stadium. The main competition will unfold over the next four days, with qualifying performances scheduled from 25 to 28 February, leading up to the highly anticipated finals on 1 March. With 55 kapa haka groups from across Aotearoa and Australia participating, Te Matatini is set to attract approximately 75,000 attendees, while millions more are expected to watch online and on TV. This event not only showcases the elite talent in Kapa Haka but also reinforces the importance of Māori culture and community engagement.

Participants and Audience Expectations

The Te Matatini o Te Kāhui Maunga 2025 is set to attract a diverse group of participants and audiences, showcasing the rich tapestry of Māori culture through Kapa Haka performances. With 55 kapa haka groups from Aotearoa and Australia competing, the festival promises to present a wide array of talent and creativity. Each group brings its own unique style, stories, and energy, enriching the overall experience for attendees. The event is not just a competition; it’s a celebration of community and heritage that fosters a sense of belonging among participants and spectators alike.

Expectations from the audience are high, as many look forward to witnessing the intense passion and dedication that goes into each performance. Families, friends, and kapa haka enthusiasts will fill the venue, with an estimated 75,000 attendees expected over the festival's duration. The atmosphere will be electric, filled with the sounds of haka, waiata, and the cheers of supportive fans.

For many, attending Te Matatini is not only about enjoying the performances but also about connecting with their roots and embracing Māori culture. The festival aims to be inclusive, ensuring that people of all ages can engage with the performances. Families can look forward to a vibrant environment where children can learn about their heritage while enjoying the artistry on display.

Additionally, the festival's online streaming will allow 2.5 million viewers worldwide to participate from afar, widening the reach of this cultural celebration. This blend of live and virtual attendance ensures that the traditions of Kapa Haka can be shared with a global audience, fostering an appreciation for Māori culture far beyond New Zealand's shores.

Anticipation for local and international kapa haka teams

Importance of representation and cultural pride

Expected turnout of audiences from diverse backgrounds

Opportunities for cultural exchange and learning

Accessibility for people with disabilities

Engagement of youth and community groups

Plans for interactive audience participation activities

Cultural Engagement and Accessibility

Te Matatini o Te Kāhui Maunga 2025 is designed to engage people of all ages and backgrounds with the rich tradition of Kapa Haka. The festival provides a unique opportunity for families to come together, fostering connections through shared cultural experiences. With performances that celebrate the stories and values of Māori culture, the event encourages active participation and appreciation among attendees, from young children to elders.

Special initiatives are in place to ensure accessibility for everyone. This includes providing designated viewing areas for those with mobility challenges and offering resources in te reo Māori and English. The festival’s commitment to inclusivity makes it a welcoming space where everyone can enjoy the vibrant performances.

Moreover, Te Matatini serves as an educational platform, presenting workshops and demonstrations that allow attendees to learn about the history and significance of Kapa Haka. This focus on cultural education helps to deepen understanding and appreciation of Māori traditions, making it more than just a performance event.

By promoting accessibility and engagement, Te Matatini not only showcases the beauty of Māori performing arts but also strengthens community bonds, ensuring that the culture thrives for future generations.

Ticket Pricing and Purchasing Information

Tickets for Te Matatini o Te Kāhui Maunga 2025 are reasonably priced, ensuring accessibility for a wide audience. The ticket prices remain consistent with the 2023 competition: a Single Day Pass for adults (ages 18-64) is $50, while seniors (65+) pay $40, and youth (ages 6-17) can join for $35. Children aged 0-5 can attend for free. For those wanting to enjoy the entire festival, a Five-Day Pass is available at $200 for adults, $150 for seniors, and $150 for youth.

Tickets can be purchased online or at the event venue, but given the expected high demand, early purchasing is highly recommended to secure your spot. For added convenience, camping options are offered, with bundle deals that combine festival passes and accommodation. This way, attendees can immerse themselves fully in the cultural experience without worrying about travel logistics.

To promote a safe and enjoyable environment, the festival will be a smoke-free, drug-free, and alcohol-free event. Attendees are encouraged to be eco-conscious by bringing reusable items and taking advantage of the recycling facilities on-site.

Ticket Pricing Explained:

Single Day Pass

Adults (18-64 years)

$50

Single Day Pass

Seniors (65+ years)

$40

Single Day Pass

Youth (6-17 years)

$35

Single Day Pass

Children (0-5 years)

Free

Five-Day Pass

Adults

$200

Five-Day Pass

Seniors

$150

Five-Day Pass

Youth

$150

Health and Safety Measures at the Festival

The Te Matatini o Te Kāhui Maunga 2025 festival is committed to providing a safe and enjoyable environment for all attendees. As an alcohol, drug, and smoke-free event, the festival prioritizes the health of its participants and visitors. This initiative not only promotes a family-friendly atmosphere but also aligns with the wider goal of fostering a respectful celebration of Māori culture.

To further enhance safety, organizers encourage attendees to minimize waste by bringing reusable items such as water bottles and food containers. Recycling facilities will be available throughout the venue to ensure that waste is managed effectively. This collective effort aims to reduce the environmental impact of the festival while promoting sustainability.

In addition, security personnel and first aid stations will be strategically placed throughout the venue to respond quickly to any incidents or emergencies. Attendees can also expect clear signage and information points to guide them through the festival grounds, ensuring that everyone can navigate safely.

By implementing these health and safety measures, Te Matatini not only protects its guests but also reinforces the values of whanaungatanga (kinship) and manaakitanga (hospitality) that are central to Māori culture.

Broadcasting and Online Viewing Options

The Te Matatini o Te Kāhui Maunga 2025 will be accessible to a wider audience through a comprehensive broadcasting and online viewing plan. The festival will be broadcast live on TVNZ, allowing viewers across New Zealand to experience the vibrant performances and cultural celebrations in real-time. For those unable to attend in person, the festival will also be streamed online, ensuring that people from all over the world can tune in and enjoy the captivating displays of Kapa Haka. This dual approach not only enhances the festival's reach but also promotes the importance of Māori culture on a global stage. Online viewers can expect high-quality streaming, interactive features, and possibly exclusive behind-the-scenes content, making it feel like they are part of the event, no matter where they are. By leveraging modern technology, Te Matatini is committed to fostering a connection between performers and audiences, celebrating the essence of Māori performing arts. This inclusive broadcasting strategy is a testament to the festival's dedication to bringing together communities and sharing the beauty of Kapa Haka with as many people as possible.

MAD MEDIA's Involvement and Support

MAD MEDIA is thrilled to support the Te Matatini o Te Kāhui Maunga 2025, recognizing the festival as a vital celebration of Māori culture. Our agency is committed to promoting the event through our digital billboard network in New Plymouth, ensuring the richness of Kapa Haka reaches a wider audience.

Frequently Asked Questions

1. What is Te Matatini o Te Kāhui Maunga 2025?

Te Matatini o Te Kāhui Maunga 2025 is a major cultural festival celebrating Māori performing arts, specifically kapa haka, happening in 2025.

2. Why is MAD MEDIA excited about this event?

MAD MEDIA is excited about this event because it provides a great opportunity to celebrate Māori culture and connect with the community through captivating performances.

3. Where will Te Matatini o Te Kāhui Maunga 2025 take place?

During 25 February to 1 March 2025, 55 groups will perform on stage at Pukekura/Bowl of Brooklands in New Plymouth

4. How can people get involved in Te Matatini o Te Kāhui Maunga 2025?

People can get involved by participating in performances, volunteering, or attending the event to support the performers and enjoy the celebrations.

5. What kind of performances can we expect at the event?

At the event, we can expect traditional Māori performing arts, including kapa haka groups showcasing their skills in singing, dancing, and storytelling.

SUMMARY

MAD MEDIA is thrilled about the upcoming Te Matatini o Te Kāhui Maunga 2025, scheduled for 25 February to 1 March at Pukekura/Bowl of Brooklands, New Plymouth. This prestigious festival features 55 kapa haka groups from Aotearoa and Australia, attracting around 75,000 in-person attendees and 2.5 million online viewers. With a rich history dating back to 1972, the event aims to celebrate and revitalize Māori culture and language. Tickets remain at 2023 prices, and the festival will be an alcohol, drug, and smoke-free event. MAD MEDIA is excited to promote this vibrant celebration of tradition and community.

Digital out-of-home advertising

DOOH advertising solutions

Digital billboard advertising

Outdoor digital advertising

Programmatic DOOH advertising

Interactive digital signage

LED billboard advertising

Smart billboard ads

Effective outdoor advertising

Best billboard advertising company

High-visibility digital ads

Digital signage for businesses

Large format advertising

Dynamic ad displays

Targeted OOH advertising

Taranaki digital billboards (e.g., "New York digital billboards")

DOOH advertising in New Plymouth, NZ

Outdoor advertising near me

Best billboard ads in New Plymouth

Digital billboards vs traditional billboards

Best DOOH advertising platforms

Cost of digital billboard ads

Top outdoor advertising companies

Affordable digital billboard ads

Rent a digital billboard

DOOH advertising rates

Custom outdoor ad campaigns